All these logos feature a certain quality that I really like, with a lot of them using negative space in their name. I want my logo/ brand name to be memorable and friendly, but I don't want to make it to silly as I want to show that the business has an air of quality, showing that they can get the job done good and proper. I like to keep things simple as I agree that less is more, and I'm thinking about keeping the colours to bare minimum. The colours will involve black and white and possibly one other colour.
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