I came up with the idea of maybe having something from nature, that has been designed to work perfectly. The first thing that popped to mind was a banana. It is designed to protect its inside and it works wonders. James also mentioned that maybe we have a set of posters that all work together when on top of each other, but when not with each other they also work as a set.
I started by trying to digitalise some of my ideas to see how they could work.
Looking through the brief package Moo have given specific brand guidelines, and they have certain colours that you can and cant use. They are very light hearted and playful and often use a lot of colourful photography in their work.
Me and James have decided that we are going to make our posters out of card and will photograph them. This will keep with Moos identity and will also add depth and texture to the design.
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